Privacy Policy

Premium Aquatic Supply, LLC (Premium Aquatic) has created this privacy policy to inform you of the information gathering and dissemination practices for this web site.

Premium Aquatic, which operates this Web site, wants to demonstrate our commitment to your privacy, by notifying you of:

• What personally identifiable information of yours is collected through this Web site;
• The organization collecting the information;
• How the information is used;
• With whom the information may be shared;
• What choices are available to you regarding collection, use and distribution of the information;
• The kind of security procedures that are in place to protect against the loss, misuse or alteration of information under GSI Commerce Solutions’ control; and
• How you can correct any inaccuracies in the information.

If you have questions or concerns regarding this statement, you should contact our Customer Service Department by email at help@premiumaquaticsupply.com.

Visiting Premiumaquaticsupply.com

Your IP address, browser and reference site domain name are logged every time you visit our site. This data is used strictly for the analysis of load information and maximizing the efficiency of our servers. Except as provided in this privacy policy, we will not share this data with anyone in any way.

Using Cookies

"Cookies" are files stored on your computer’s hard drive by your browser. These cookies help us identify our account holders and optimize their shopping experience. They do not include any data that will identify you personally. They will, however, allow you to use some specialized features available on this site. Cookies also allow us to hold selections in your shopping cart when you leave our site without checking out. Most browsers accept cookies automatically, but allow you to disable them if you wish.

Customer Service

In addition to being able to call our customer service department. When you email us, your emails are stored within our system so that we may refer to previous emails from you as needed so that we may properly address your questions and concerns. Except as provided in this privacy policy, the information you provide to our customer service department is not shared with anyone without your consent.

Customer Feedback Form

You can use this form to give us any input which we will use to improve our site. The only required data is your name and email address. The remainder of the data is optional. We only use this data to make improvements on our site. Except as provided in this privacy policy, this data is not shared with anyone in any way.

Our Third Party Relationships

We have established several relationships with third party vendors to best serve our customers.

• Affiliates: From time to time we may establish an affiliate program. An affiliate program allows other Web sites to earn money by linking customers to our site from their sites. These affiliates can only access data about the number of transactions and their resulting earnings. They cannot access our customers’ personal data. If you choose to apply to any of our affiliate programs, we use the data you give us strictly for conducting business with you. We have entered into certain agreements with certain third parties for the purpose of helping to administer the affiliate programs. Such third parties may have access to certain of your information if you are an affiliate of the web site but are restricted to only use such information in connection with its administration of the affiliate programs.
• Order Fulfillment: Certain vendors of ours may provide customer order fulfillment and shipping services on our behalf. These vendors have access only to information needed to accurately fulfill and ship orders, which are processed through such vendors. These vendors have agreed to not use any personally identifiable information of customers for any other purpose.
• Credit Card Processing: We use SkipJack to process credit card orders. We supply them with data for credit card authorization and fraud detection only and they are restricted from using the data for any other purposes.
• Marketing and Promotions: From time to time, we may engage certain third parties to assist in the dissemination of marketing and promotional offers (i.e. e-mails) to those customers who have agreed to receive such offers. These third parties will only have access to information to the extent necessary and will be required to not use any personal information for any other purpose.
• Web Site Evaluation: From time to time, we may engage certain third parties to observe and track the behavior of the users of this Web Site in order to evaluate the performance and features of the Web Site. These third parties will only have access to information to the extent necessary and will be required to not use any personal information for any purpose other than providing such services.
• Additional Third Party Relationships: From time to time, Premium Aquatic may engage other third parties to assist in providing marketing, order processing, fulfillment and shipping services. These third parties will only have access to information to the extent necessary and will be required to not use any personal information for any purpose other than providing such services.

Additionally, we may share non-personal, non-individual statistical information with our marketing partners, advertisers or other third parties for research purposes. That is, we will not tell our marketing partners that you purchased a specific product, but we may tell them how many customers purchased that product.

Security Policy

We use Secure Socket Layer (SSL) encryption technology to protect your personal information. The only time you are required to sign on our site is when you are making a purchase. On the Checkout page, you will be asked to access your existing account or create a new one. Existing account holders are prompted for their ID (your email address) and password. This password is for your protection. If you don’t have your password, there is a link that reads "Lost your password?" Click on this for instructions on how to get your password.

Changes to Privacy Policy

If we are going to use your personally identifiable information in a manner different from that stated at the time of collection we will notify you via email. You will have a choice as to whether or not we use your information in this different manner. In addition, if we make any material changes in our privacy practices that do not affect user information already stored in our database, we will post a prominent notice on our web site notifying users of the change. In some cases where we post the notice we will also email users, who have opted to receive communications from us, notifying them of the changes in our privacy practices.

Questions about our Policies

If you have any questions regarding any of our privacy policies, please contact our Customer Service Department by email at help@premiumaquaticsupply.com.